WVW: The Invisible Wedge* + Evolving Influence!

I’m out of hibernation! And it’s a good thing…I emerged from my lair just in time to score 80% off these pants and 60% off these booties I’ve been stalking at BCBG. Talk about a weekend made. 80% off at BCBG!!! I still can’t believe it. And Mr. Stylist fully appreciated the rocker look. Bonus.

Oh and there’s more, darlings. Big news! After the shoes and such.

*WVW = What V Wore
Witchery vest. Top, leggings, and cutout wedge heels by BCBG.

••

Join me at IFB Evolving Influence, February 10th, Milk Studios, NYC!

I’m not just attending, lovelies, I’ll be moderating The Business of Blogging panel and I am super excited! The conference is going to be amazing, so even if you can’t go, I hope you’ll register for the livestream, because it is really fantastic. I watched via livestream last conference, and I learned so much.

Evolving Influence Conference adImage by Saga Sig, model: Svala, stylist: Jessica Hannan

Panel Discussions   |  Milk Studios  |  February 10th, 2011

Who Owns Your Blog Content?

Brought to you by Tumblr
9:00am-10:30

Part of the beauty of the internet lies in sharing ideas, sharing content and promoting each other. But where does the line between good will cross into infringement? The panel in particular will cover topics such as internet sharing, copyright infringement, intellectual property, and how to protect your content/brand as a blogger.

  • Why is protecting your content a big deal?
  • What and how much of your content is really “yours?”
  • Culture of curation

Moderated by: Eddie Newton, Mr. Newton
Panelists: Rich Tong, Tumblr • Leandra Medine, Man Repeller • Geri Hirsch, Because I’m Addicted • Evelyn Tollinche, MTV • Karen Blanchard, Where Did U Get That

The Business of Blogging

11:00am-12:30
Blogging is your passion, and you’d like to sustain and grow your career from doing what you love. It’s time to start thinking about your blog as a business. This panel will cover trends in digital marketing, blog monetization and how brands identify bloggers.

  • How to start making a living off your blog now.
  • Are banner ads the answer?
  • Types of monetization strategies.
  • Getting paid what your worth.

Moderated by: Vahni Georgoulakos, Grit & Glamour
Panelists: Gucci • Keiko Groves, Keiko Lynn • Tony Wang, Post Fashionism • Gregory Shove, Halogen • Piera Gelardi, Refinery29

••Lunch Provided••

Working with Brands Gracefully

2:00pm-3:30
When you start monetizing your blog, questions start to come up. How as a single blogger can you keep the division between business and editorial? How do you maintain your credibility with your readers, is transparency enough?

  • Defining the difference between promotional and editorial.
  • Gifts or bribes?
  • Fact checking…is Google enough?
  • Integrated sponsorships. Do they affect your credibility?

Moderated by Kristina Medhus, Pretty, Shiny Sparkly
Panelists: Sacha Wilkins, Liberty London Girl • Rebecca Stice, Clothes Horse • Kristin Knox, The Clothes Whisperer • Rachna Shah, KCD

Rise of the Professional Blogger

4:00pm-5:30
This year more bloggers are using agents, managers, they have assistants, interns… It’s a far cry from the lone blogger doing it all. This panel will focus on how professional bloggers have evolved over the last few years and where the industry is heading.

  • What does a career in professional blogging look like?
  • Bloggers using agencies to manage their careers.
  • How things have changed for bloggers over the last year.
  • Where is the industry heading?

Panelists: Yvan Rodic, Face Hunter • Karla Deras, Karla’s Closet • Wendy Lam, Nitrolicious • Faran Krencil, NylonCoolhunting.com • Karen Rabinovitz, DBA

Keynote Speaker

6:00pm-7:00
Jack McCollough and Lazaro Hernandez of Proenza Schouler

Party at The Chelsea Room

Brought to you by TheFind
7:30pm-9:30
Shuttle provided

Workshops  |  Le Bain, The Standard Hotel  |   February 11, 2011

Space is limited!

Essential Blogger Toolkit

1:00pm-2:30
What makes your blog magical, and how can you keep it humming? This workshop will crystalize your vision and help you recognize your point of difference. Together, we’re going to work out what makes your blog really special! We’ll talk about staying true to YOU and how to monetize without feeling sleazy! You’ll discover your niche, get really clear about who your audience is and find out how best to engage them, both online and off. We’ll load you up with writing prompts, ideas to beat blogger burn-out (with style!) and discuss what makes a blog really pop!

Taught by Gala Darling

Start Up Workshop

3:00pm-4:00
Have a great idea and want to turn it into a business? From concept to execution, learn what it takes to start your own business from two experienced fashion & tech entrepreneurs. The workshop will cover all the essentials like team, product strategy, branding, business planning, funding and more.

Taught by Pamela Castillo of Market Publique, Brooke Moreland, Co-Founder of Fashism

The Media: Pitching, Prepping, and Performing

4:00pm-5:00
Here we will ill discuss how to secure press coverage for your blog. Topics will include the most effective ways to pitch to producers, how to prepare yourself for interviews and how-to segments, what to wear (of course!), and ways to make yourself more comfortable in front of the mic or camera. Bring your questions for a Q&A session after the workshop!

Taught by Sally McGraw Already Pretty

Comments

  1. says

    Congratulations Vahni! How exciting you will be moderating!! That is really awesome for you! Good show – you deserve it and I have no doubt you will be great.
    I adore those leggings and those are the best wedges I have seen. They look like heels until upon closer inspection and they turn out to be heels! Love them – that is my kinda wedge!
    No wonder Mr. Stylist appreciated it!!
    http://www.fashnlvr.blogspot.com
    Fashnlvr’s latest post: Fashionable Shopping- Fashion Sisters Take CarytownMy Profile

  2. says

    Oh goodness, so much to be mad at you about in this post. Well not quite mad, but you get what I mean. Here I am on a shopping ban and you tell me BCBG is doing 80% off. AND I have to walk by it on my way home. Did not want to know that. And after seeing the IFB schedule I’m totally bummed to be missing it. You better believe I’ll be tuning in to the webcast. They’re still doing that, right?
    Becca’s latest post: Oh Hi! Im New HereMy Profile

  3. says

    So exciting that you’re moderating! I’m really hoping to make it to the IFB conference this year, so if all works out, I’ll see you there. As for your comment, 30 degrees in the South? That’s not even reasonable. I’d be complaining, too. Stay warm, beautiful! (And, PS, those pants are quite possibly the hottest thing I’ve ever seen.)
    The Well-Appointed Catwalk’s latest post: Brrrrr!My Profile

    • says

      Thanks, Marissa. I hope to see you there, my dear!

      And the pants. Thanks again. Funny…you just never know how stuff is going to look til you try it on. They mesmerized me in the store, I must admit.

  4. says

    Ahh, congratulations! I almost made the trip, but in the end decided it would be best to livestream it this season. I’ll certainly be watching one way or another. Can’t wait to hear about the experience!

    And 80% off at BCBG, too. I love it.
    Casee Marie’s latest post: Edition PoshetteMy Profile

    • says

      Hi Vonnie, and thank you! Keep your eye on the #IFBCon Twitter list and IFB. I’ll have more details on G&G then for those following from afar.

  5. says

    WOOHOO!! This is the best news Vahni. You’re perfect for the job. I can’t wait to watch the conference livestream. There’s so much to learn and I plan to feed off all of the knowedge. Congrats!
    P.S. You look smokin’ hot! x
    brookemeagan’s latest post: Push the sky’s limitMy Profile

  6. says

    V!

    I LITERALLY SQUEALED WHEN I SAW THIS! I am so excited to see you up there, speaking, running things, or “moderating” them, rather. I cannot wait. Oh em gee. Can I squeal again? EEEEKKK! And how lucky am I to be rooming with two panelists? Yes, very lucky.

    Whew. And look at you in those pants. I need legs like yours. You are killing this, V. And love the fur, of course – I love it online and in person ;)

    Only a few weeks until we are reunited in the big city! So excited.

    XO,
    Erika
    http://www.styleactivist.com
    Erika’s latest post: Weekend DetailsMy Profile

    • says

      Thank you babe! I’m pretty shocked that little ol’ me gets to be up there with the heavy-hitters. Who knew?! I am so grateful, though. It’s going to be fun. Let’s just not party too hard on Wednesday night, cause girl, I know you can par-tay!

  7. says

    Félicitations madame ! I’m not sure if I’ll make your first panel, though, as I arrive in LGA around 10h30, and then I have to figure out how to get there–not sure if I can afford a cab, btw–but I can’t wait to finally meet you none the less.
    Cameron’s latest post: What’s In a NameMy Profile

  8. says

    I absolutely can’t wait. I believe I learned heaps from the last conference and my goal is to ATTEND, not this one, but the next one in person. BUT, huge issue: The time difference bounds me to my workdesk where I highly doubt it will be acceptable for me to watch a livestream… Last time it was also a bit difficult for me to follow because of other commitments, so the most amazing thing in the world would be a tape……. .. . . …. just an idea!

    • says

      Thank you Penny!

      It would be nice if #IFBCon could go on the road. Of course, you never know what the future holds! Do catch the livestream if you can. It’s usually very good.

  9. says

    Love those trousers and shoes! 80% is a great deal indeed. What’s the finish on those trousers, are they waxed or something? They almost look like leather or snakeskin.
    Like Penny Dreadful I’m in London – wish I could be there as the programme looks fantastic but no can do this time. How fab that you are moderating!
    Veshoevius’s latest post: Cropped Leather Motorcycle TrousersMy Profile

    • says

      Thank you, love. The pants are a metallic lizard print, I think. They do look leathery though they are not. So comfy too, seriously!

      Hope you’ll tune into the livestream!

  10. says

    Congratulations that is amazing! I really wish I were able to attend, it would be fantastic to meet you and other bloggers who use wiki. But I’ll definitely look into getting the live stream now that you mention it. Also have to say your pants are amazing, the zips are so cool :)
    Wikigirl’s latest post: Brisbane floodsMy Profile

    • says

      Thank you, Madeline! I appreciate your kind comment and positive energy. Do check out the livestream and Tweet streams that day if you can. They really are great. But if you can’t, I’m sure it will be on video eventually.

  11. says

    I watched the livestream last time and so enjoyed it! OF COURSE I will be checking you out, you awesome girl, you! (I think you may be the only speaker/panelist who actually replies to comments, interesting…) Marking this in my calender right away.

    Also, you look SENSATIONAL!
    Leia’s latest post: Diamante FrenchMy Profile

    • says

      Thank you, Leia! You make an interesting point about the comment replying. I’m petrified that if I stop, I’ll lose all my lovely blogging homies!

      Though I’m not a panelist, I’m excited to be in the thick of things that day. So much to learn! I’m sure the stream will be great this time.

  12. says

    Darling V
    I LOVE those pants and wedges, what a SCORE!!!, and like your hubby, I also dig this Rock Star look
    Oh how I wish I could go to NY for the IFB event too :(
    But, nevertheless, I wish you much LOVE and FUN there
    Take care sweetie

    LOVE LOVE
    Jemina
    xoxo

  13. says

    AAAaw AND Frankly What a “Dark GLAMorous Trendy Yeti” you make Dear V !!!
    ps: Even If I (shyly) can’t help BUT think to this witchery vest’s “à fleur de peau” fantastical virtualities (“blushing French guy”), Here (and in the style of my last blog post) you strongly tend to prove us that you don’t need to show a lot of skin to exude Sexyness : “KILLing Haughtiness” . . .

    à Bientôt, Antoine
    Antoine’s latest post: THE BOMBnextDoors Vertigo as seen on Stilettostetico- OR the almost unspeakable charm of REAL Glam 4My Profile

    • says

      Merci, Antoine! I so love your comments, and not just because they are beyond flattering. You have this way of capturing the essence of me and my outfits like no other. Seriously! Thank you so much!

  14. says

    So lovely to see you again, and looking fierce! Such amazing bargains you got, can’t believe it was 80% off from BCBG…craziness! I can definitely see these wedges popping up in future WVW posts :P
    I’ve already said this to you, but they couldnt have picked a more perfect person to moderate at the IFB conference! Hopefully they will ask you to give a speech some time in the future because you have such wise words ALL bloggers should hear! Enjoy the conference! I will probably squeel when I see people I know when I’m watching online haha
    xoxo
    Meg
    Meg’s latest post: Mama- I love youMy Profile

    • says

      Meg, my sweetie, thank you! I appreciate the vote of confidence. I don’t know about a speech, I have such wicked stagefright I already have nerves about being a moderator. But I must conquer my fears right?! Stand and deliver!

  15. says

    I know I said it already on twitter, but I am so happy for you. What an honor to be asked to moderate at the conference – no one deserves it more, ESPECIALLY for such an important topic! I was sad I was missing it in the first place, now I am officially gutted I won’t be there to see your Evolving Influence debut. Some time ago I said the sky was the limit for you and this blog, and this is just a tiny step towards that.

    Now, on to those BCBG deals – wowser. Those are some killer wedges and pants. Love teh zip detail on the back, and the wedges are so fun! I want access to your shoes for just one day. Pretty please? :)
    Beautifully Invisible’s latest post: Copyright Infringement- The Coveted vs The CovetedMy Profile

    • says

      Aw, B, thank you and I’m gutted too! I would just adore the chance to meet you in person.

      And as for the shoes, come on over, babe! My closet is open to you anytime.

  16. says

    I am sure I repeating countless comments above and below when I say: congrats! This is huuuge to see your name posted as moderator, and I would love to listen in on this discussion. And to meet gorgeous you in real time. Thank BLOG for live streaming, otherwise I would be crying in my cocoa. But I will dress up and listen in, as if I were there. Every year, it seems the IFB con tops itself, and this one looks like a it’s going to be historic.
    the Citizen Rosebud
    twitter: @citizenrosebudz
    Bella Q’s latest post: Sacramento Seen- Last Saturdays Verge Success PartyMy Profile

    • says

      My lovely Bella (that’s almost redundant, isn’t it? But true!)…

      Thank you so much! I’m kind of floored by all of this, truth be told. I’m still wondering if it’s a dream. Anyway, we will meet one day, I feel certain. So until then, I know you’ll get a lot out of the livestream…because you are right, #IFBCon is getting better all the time.

  17. says

    Came here to see the invisible wedges – way to go, V, gorgeous, all of it – and beautiful shots – and congratulations on being on the panel! I was invited to NYFW – one of those unbelievably too good to be true things that turned out to be exactly that – so now I’m not going. But perhaps I can follow it on live streaming. As Beautifully INvisible said, it is such an important topic. Maybe I’ll learn how to finally get paid for something! As women especially, we’re more wired to undervalue our work because it looks greedy or aggressive to expect to get paid for our time or talents.

    You’ve been so kind and supportive and I wanted to say thank you.
    jill’s latest post: angels everywhereMy Profile

    • says

      Aw, thank you Jill! What a sweet comment. I wish you were able to go because I’d love to meet you. But the stream last event was pretty darn good, so I think you’ll still get a lot out of it.

  18. says

    First at all Vhani.. A huge congratulations! I am beyond excited that you will be attending the Independent Fashion Bloggers in NYC. I will be definitely be watching live stream.
    What a gorgeous pants and you heels are just amazing.
    Lee x

  19. says

    I am so excited for you…I do not know if I will be able to watch from Spain. Could you find out for me, please?????.
    Apart from all the things I always tell you, you are soooooooooooo efficient and professional…No wonder everybody wants you, yeahhhhhhhhhhhhhhhhhhhhh.
    XXXXXXXXXXXXXXXXX
    SACRAMENTO’s latest post: Black and GoldMy Profile

    • says

      Thank you Sacramento! The stream should be available to anyone, though there may be a fee associate with it. Even if you can’t catch the stream, you can watch the videos after the even on IFB for free. So don’t worry!

      And thank you again! xo

    • says

      Thanks, Chelsea! I get the squealing. I did when I first tried them on.

      HA…I’m sure you can outsmart your prof. But if not, hang tight for the videos after. Jennine will post them a few weeks after the conference, I am sure.

  20. says

    Awww well done V on being selected for the panel! I’ve always wanted to go to a blogging event/get together if only someone could a. get me some time off b. get me a plane ticket to the US and c. give me somewhere to stay I’d be there!

    I loved all the pieces you selected for your pictures, the vest, the trousers and the shoes are all awesome. 80% off is a pretty big reduction so you did extremely well picking up those items for that rate. Having said that BCBG from my knowledge working with them used to have regular discounts and special promotions but I don’t know what they’re like near you. They always do some really good pieces. The sculpted heels are super stylish!

  21. says

    Yes yes yes! I am so glad they recognize your considerable talent darling Vahni!!! Congratulations! I was vizualising you in this conference, up front and center. I am so impressed and happy for you!!!! You look seriously hot in your new oufit. Smart sassy AND sexy. Hello girlcrush lol. I <3 you. Go get`em honey, I`ll be watching you in Oslo, rooting for you! The sky is the limit Vahni, actually, there is no limit. Mwuuuuuaaaaah!
    Anika’s latest post: Spreading the love- Arash of Arash MazinaniMy Profile

    • says

      Thank you my lovely! And thank you for your sweet words. You made my night!

      I hope you know the same applies to you: The sky is the limit Anika, actually, there is no limit.

  22. says

    Wow, that’s a score and a half – those zip back trews are hot hot hot!!! I was looking out for the wedge detail – what a fab buy!
    I wish I could such an event, but it is sadly miles away!!!
    x.o.x.o
    A Brit Greek’s latest post: Barefaced beautyMy Profile

  23. says

    Way to go bargain hunter! Those are some awesome deals you scored. I, too, am digging this rockstar ensemble!
    Congrats to you for the gig moderating at the conference. It sounds like it’s quite an impressive lineup, and I wish I could be there! I think I saw on IFB that there is a live video stream for those of us who can’t be there in the flesh? I’ll be tuned in!

    • says

      Ha! Thanks Fabienne. Funny you should say that. When I wore the vest the other day, someone actually told me that from far away, they DID think it was my hair!

  24. says

    I accidentally commented on the previous post i though it was this one but as I said before I love your new finds!!! you have gotten some awesome deals! You look so edgy glam ,which I love =) And congrats on being a moderator @ the IFB conference it’s such an amazing opportunity! I would love to be there but sadly i can’t(lack of funds and school) :( But I know it will be awesome!!!
    Laura’s latest post: Add Some ColorMy Profile

    • says

      Thanks, Laura! Maybe one day #IFBCon will be on your calendar. In the meantime, you’ll still be able to catch it via livestream or video after the fact.

  25. says

    how I wish I can time travel to NY just to attend this conference..I know it is going to be a learning experience for me…but again everything is online and I can always get tips from the conference through this one….
    congratulations on being a moderator babe you deserve it…you have an amazing blog that all bloggers can really relate…

    have fun…and I love the cut out shoes…

    Kisses
    Sweet
    PensandLens

  26. says

    First… love this look and those pants are gorgeous!!
    Secondly, I am so bummed that I am out of town for the IFB conference. It was bad enough when I knew I couldn’t make it but now that you are going to be there and moderating… ouch! One of these days I will get there and be able to contribute like so many other amazing bloggers. Hoping to catch parts of the conference on livestream – especially yours! – Katy

  27. says

    That’s so exciting V!!! Congrats on being a moderator, I think you are a very strong choice and you will do a great job! I’m not able to attend the conference, but I am really looking forward to reading all about it and the discussions that it inspires. This conference seems much more extensive then the last one and I feel like that’s just such a sign of the direction that blogging is going in.

    Nice sales finds! Loving the texture in the pants.
    Ashley [Free Honey]’s latest post: This Rodeos All I KnowMy Profile

  28. says

    Congratulations on your sale successes! I love the detail shot of the pants, showing the workmanship and the interesting texture of the fabric. That kind of fit, drape, sewing, and material make designer investments worth it.
    Cloud of Secrets’s latest post: Seven VeilsMy Profile

    • says

      Thank you Sarah! I agree. How many cheapie pieces I have donated…I’ll never know. I can be quite impulsive. It really is better to buy well-made and unique pieces. They’re the ones that survive the closet edit season after season.

Trackbacks

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

CommentLuv badge